Heatsupply wrapped 2023: your favourite hot sauces and more!
The end of the year is now in sight and that means that list time has already arrived for a while.We participate in this with great pleasure, because looking back on the year and all the wonderful things that have happened is simply important. What were the most popular hot sauces on Heatsupply? How many new products have we added? What was our personal highlight? Burning questions that you would of course like to have answers to, so here you go: Heatsupply wrapped 2023!
Top 5 hot sauces of 2023
It is quite something to be among the most popular 5 of the now almost 200 different hot sauces. These are not “just” five hot sauces, this is the crème de la crème according to you.
- Secret Aardvark Habanero
- Dirty Dick’s
- Nick’s Hatsas
- Heartbeat Pineapple Habanero
- Raijmakers Heetmakers Chipotle & Whiskey
Are you curious which sauces fall just outside the top 5? We have also created a package of the top 10 hot sauces of 2023. Perfect for people who want to get to know the world of hot sauce or for the biggest hot sauce fans who want the best of the best.
Bestselling hot sauce per heat category
The hottest category was (again) ‘hot’, which is level 3 out of 5, so that’s already class. But what are the most popular sauces by heat category? You can see it below.
- Mild: Raijmakers Heetmakers Immune Booster Hot Sauce
- Medium hot: Heartbeat Pineapple Habanero Hot Sauce
- Hot: Secret Aardvark Habanero Hot Sauce
- Very hot: Bravado Black Garlic & Carolina Reaper Hot Sauce
- Extremely hot: Da Bomb Beyond Insanity Hot Sauce
The most new products EVER!
2023 was the year in which we added the most new products ever to our range: 119 in total! Lots of new hot sauces, but also other new products, such as cookbooks, hot sauce theme boxes, chili oils and much more. However, there is one new product that stands out for us and that is the collaboration with Nick Toet, from the Dutch YouTube channel Eten Met Nick. After a long-standing collaboration, we have strengthened that collaboration in 2023 by launching Nick’s Hatsas. A ‘Korean BBQ’ style hot sauce (or hatsas) that was very popular, because a new hot sauce that comes in at number 3 among the best-selling sauces of the year is awesome!
Most popular non-hot sauce product
In addition to hot sauces, we also sell a growing number of other products, some of which we have mentioned above. A few products that we have not yet mentioned are dried peppers, sambal, spicy honey and the most popular non-hot sauce product: the Hot Chip Challenge. That’s the second year in a row for the extremely hot chip! Unfortunately, this product will not return in 2024, as it has recently been labeled unsafe by the German authorities (too high capsaicin concentration) and sales in the rest of the EU are now also being restricted.
Best hot sauce of 2023
We would like to end this look back at 2023 with what was perhaps the highlight for us. Our very own The O.G. hot sauce was named the Netherlands’ best hot sauce of 2023 by a professional jury at Dutch Chili Fest 2023! A huge honor of course and we can already reveal that we want to win this prize more often, but with different sauces. Here’s to a great and very hot 2024!