More and more hot sauce brands are popping up across Europe, brands that not only make seriously great sauces, but do it in a way that’s just a little different. A perfect example? Olfs Hot Spize, straight out of Germany. Hamburg, to be exact. Oliver, the founder of the brand, shares the story behind his amazing sauces with us, and the passion just radiates off him.<\/p>\n
Time to shine the spotlight on Olfs Hot Spize! During our ‘in the spotlight’ feature, the brand gets the attention it truly deserves on our website and socials for an entire week. We’ll introduce you to the brand, the people behind it, and maybe even more importantly, the story behind the sauces.<\/p>\n
When did you start Olfs Hot Spize, and why?<\/strong><\/p>\n The idea came to life in 2020. That was the year I became a dad and went on parental leave. And as if that wasn’t enough, the pandemic hit on top of that, so I was spending a whole lot of time at home. I spent hours in the kitchen, because cooking has always been my biggest passion. I love great food, and I love spicy food. But the hot sauces on the shelves in Hamburg’s supermarkets? They just didn’t do it for me. Sure, they were hot, but actually delicious? Nope. And that’s exactly where the idea was born: I’m going to make my own hot sauce!<\/p>\n I shared my very first creation with friends and family. And before I knew it, I had fans begging for more! That’s when I thought: why not turn this into a business? For two years, I worked on the sauces every evening after my family had gone to sleep. Writing a business plan, coming up with designs, you name it. In mid-2022, I launched a crowdfunding campaign that raised the startup capital for Olfs Hot Spize. And that’s how it all began.<\/p>\n\n